As a small start-up company competing against long established automotive concerns such as Ferrari, Colin Chapman’s Lotus Engineering Company did not have the capability to gain advantage through advanced engine design, or even via the design of most of the other major mechanical systems. Most such components were commercially sourced, and so the only way a decisive advantage could be obtained was through an uncompromising emphasis on gaining performance “edges” from the remaining design elements of structure, body, and suspension. Because the automotive performance aspects of acceleration, braking, and handling are so dependent on various vehicle mass properties the optimization of those mass properties became the “Holy Grail” of Lotus design as directed by Colin Chapman.

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